Not a neem toothpaste: no neem on the label, plus SLS, parabens and saccharin.
Grade
CFull check
BEvidence only
−12 from evidence · −22 from preference
No neem. anywhere on the ingredient label.
Easier to buy
Ingredients, in label order
Explain every ingredient
- Calcium Carbonate — Good. Gentle mineral cleaner.
- Sorbitol — Neutral. Base: keeps the paste moist.
- Aqua — Neutral. Base: keeps the paste moist.
- Hydrated Silica — Neutral. Silica: standard polishing agent.
- Sodium Lauryl Sulfate — Red flag. Sodium lauryl sulfate. Harsh foaming agent; SLS-free paste reduced mouth-ulcer number and pain in a 2019 review of 4 trials.
- Herbal extract blend (4 herbs) — Neutral. Plant thickener.
- Red Ochre (Red Iron Oxide) — Neutral. Common toothpaste ingredient.
- Flavor (containing Clove & Mint) — Watch. Flavor or fragrance not broken down on the label. A transparency issue, not a toxicity finding.
- Xanthan Gum — Neutral. Plant thickener.
- Sodium Silicate — Neutral. Silica: standard polishing agent.
- Sodium Benzoate — Watch. Preservative. Low concern; noted as a preference.
- Methyl Paraben — Red flag. Paraben preservative. Mixed, weak evidence of hormone activity; widely avoided.
- Sodium Saccharin — Red flag. Artificial sweetener. Harm at toothpaste exposure is not shown; this is your clean-label preference.
- Propyl Paraben — Red flag. Paraben preservative. Mixed, weak evidence of hormone activity; widely avoided.
- Eugenol — Neutral. Common toothpaste ingredient.
Watch-outs
- Neem claimed, not on the labelThe US Amazon description says it "blends natural herbs like neem" and is "free from synthetics". Neither is true of the label.
Score breakdown
| Starting score | 100 |
| Sodium lauryl sulfate (SLS) | −12 |
| Parabens | −10 |
| Artificial sweetener | −8 |
| Unnamed "flavor" | −2 |
| Sodium benzoate | −2 |
| Score | 66 → C |
|---|
Shopper notes
- Label from an EU retailer; the US key-ingredient list also omits neem.